Business case
If you occasionally work with large customers, operate in a B2B context, or rely on sales representatives or agents, you already know how critical it is to respond to requests for quotes quickly and accurately. At the same time, product prices, availability, and costs change, sometimes frequently. As an e-commerce merchant, you cannot allow quotes to remain open-ended or bind you to outdated pricing.
When a customer is ready to accept your offer, the buying process should be seamless. Ideally, they should be able to complete the purchase with a single click, without back-and-forth emails or manual order creation. And since you already maintain a product catalog and price list in your e-commerce system, it’s reasonable to expect the platform to automate as much of this workflow as possible.
Solution
Most major e-commerce platforms offer some form of quoting.
Adrecom offers a full-scale quoting module. You can create custom items on the fly, generate a professional PDF quote, and include a secure link that enables single-click checkout. Quotes can be configured to expire automatically, and reminder emails can be scheduled in advance. The module also integrates with Adrecom’s sales representative management system, allowing a sales rep to be assigned to each quote and later tracked if the quote converts into an order.
Quoting becomes a controlled, automated, and traceable part of your sales process rather than a manual workaround.
Cause of the issue:
Transactional emails are typically sent from an address such as no-reply@yourdomain.com. These messages can be delivered either directly through your web server or via a third-party email provider.
Delivery issues usually occur for one of the following reasons:
Solution:
One option is to configure transactional email delivery through a provider that specializes in this service. Common providers include SendGrid, Mailgun, Brevo, Amazon SES, and Zoho ZeptoMail. Typically, these providers offer free tiers for low volumes of transactional emails, as well as paid plans (around USD 5–10 per month) for higher volumes. This setup usually requires assistance of an IT professional. Proper configuration includes DNS changes such as SPF records, DKIM signatures, and DMARC validation. Access to your domain’s DNS settings (usually managed by your domain registrar) is required.
Adrecom clients are entitled to use our transactional email service at no additional cost. Our SMTP servers are whitelisted with most major email providers, and we handle the full setup of SPF records, DKIM signatures, and DMARC testing to ensure reliable delivery and prevent emails from being flagged as spam.