Adrecom Help Center

Use our built-in guides below to learn quickly wide range of our solutions possibilities

"How To" Tutorials Make Adrecom's "Back Office" Platform Features Easy

The Adrecom Back Office is a user platform specifically designed to streamline the process of creation and management of content. It is an intuitive system whereby you can easily upload the information you want and change it as you see fit. The following videos are tutorials that will teach you how to use Adrecom’s many features and walk you through the upload process step-by-step. Some features include creating products, uploading videos, and posting blogs and news stories. This page is regularly updated with more instructional videos and can be revisited periodically.

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Website Update Frequently Asked Questions

There are many benefits to upgrading your B2B website:

  • Save money
  • Compete with your top competition
  • Keep your content current and up to date
  • Provide a more user-friendly web destination for your new and existing customers
  • Attract and engage new customers
  • Boost conversion rates
  • Improve your SEO (search engine optimization)
  • Build trust with your audience
  • Fix branding issues
  • Streamline your digital presence across all channels
  • Connect your various online channels
  • Enable social media sharing and commenting
  • Have more control over your web design and content
  • Next-generation security to protect your data
  • Robust analytics that will help you grow your business
  • User-friendly interface makes it easy to accomplish more
  • Take control of your online sales and increase your bottom line
  • Omnichannel enablement

If you have any questions about any of these points, or how they can help grow your business, call or drop us a line today


Adrecom works primarily with B2B companies, but we try not to limit our scope. We collaborate with any and all businesses who want to improve their web presence and build their business.

No. Our focus is exclusively on leveraging our content management platform to your specific needs.  

Once you have decided you would like to work with Adrecom, give us a call to set up a consultation. At your convenience, we will meet to discuss your ideas and give you a test-drive through the UP user interface so that you can see how easy and intuitive it really is. We will then map out a critical path, and get down to work! 

Easy! With our handy migration tool, your existing content will be migrated to the new site design quickly and easily. Your vital content will still be accessible on the new website design, though it may be organized differently. 

Although we are flattered that you would ask, our focus is primarily on website builds. Once the site is launched and you and your staff have completed our training, it should be an easy task to keep your content up to date. Adrecom provides full training to all your staff so that they can get familiar with the user interface and the process of how to get things done. 

Sometimes, for privacy sake, it is necessary to restrict access to certain areas of your site. All of your site users will have their own unique logins, and their level of access can be determined when we set up their profile. This also prevents accidents from happening, such as deleting key design elements, images, or content that are integral to the site. 

Absolutely! You’ve likely already built a name for yourself; we just want to help make it more visible. We’ll only suggest a new domain name if it makes sense to your branding and marketing.

A website redo can vary greatly in price, depending on the complexity of the content to be migrated and the functionality we are tasked with adding. The cost will ultimately depend on the time involved and the customizations you require. 

Again, it depends on the complexity of your needs, the migration of your old site, and what modules we are integrating. On average, a new website build may take up to 120 days to complete. Once we have a plan in place, we will be able to give you a better idea of what the timeframe might be.

If you have an existing website, you will experience no downtime whatsoever. We will work on your new site design on a private web platform that you can access to monitor the progress and test functionality, but your old site will remain online until we are ready to launch. At that time, we will schedule the re-launch during a time when it will be least disruptive to your current business, and even then, downtime may only be a matter of minutes. 

To compete in today’s volatile global marketplace, you need to stand toe-to-toe with your biggest competitors. This means your web design and user experience needs to be on par with the most modern technology, and offer the data security and functionality that will position you as a contender amongst your peers. Simply put, if your website design isn’t up to snuff, or if it's hard to navigate or insecure in any way, your potential customers will probably go elsewhere.

No. Adrecom works exclusively on the Adrecom Unity Platform. It’s a proprietary web platform that encompasses every possible functionality you would want in a B2B content management system. We guarantee that it will be as much of a pleasure to maintain and update as it will be for your customers to visit. 

Of course! If you have specific ideas about your new web design, or about functionality, you would like to see built in, please bring some examples/links to our initial meeting so we can get a better idea of your vision. We will do our best to provide you with the best possible combination of design and functionality that it is possible to deliver. 

User experience is exactly what it sounds like: it’s how your site users experience your website and its content, based on the layout, design, and functionality it delivers. Your UX can help keep your site visitors engaged with your content and may translate into a higher conversion rate.

Responsive design is a must in today’s world. Simply put, it’s a web design protocol that ensures your website looks and behaves exactly the same, no matter what device your site visitors are looking at it on. As the majority of people access the web through their mobile devices, it is imperative that your site is accessible on any mobile device. Responsive design also contributes to your SEO.

Launching a website on WordPress or another similar platform, gives you user-friendly access to your site’s backdoor, eliminating the need to pay a web designer for changes or updates when you need them. Additionally, many website themes are free or low cost so that you can say goodbye to hours of programming costs. The interface is so user-friendly that just about anybody can use it, allowing you to delegate your updates to a staff member who is already in-house

eCommerce provides you with a way to sell your goods and services directly from your website. It allows you to accept payments and track your sales through a robust analytics module. Your eCommerce site will also connect to a modern shipping, logistics, and fulfillment services so that your customers can track their shipments in real-time. It’s like harnessing the power of Amazon for your own company, no matter how big or small it may be. 

We build lead-generating tools right into your site design, such as an email capture on every page that encourages your site visitors to sign up. Additionally, you will have access to detailed analytics as to where your traffic is coming from, which will help you tailor your marketing efforts with greater precision.  

A content management system (CMS) such as Adrecom’s UP, is a web interface upon which you can manage, modify, and add new content to your website. It enables team collaboration through multiple user accounts and is a place where you can centrally store all the content you push out through the website or any of your social media channels.

Absolutely not. Our CMS is as easy to manage and update as your favorite word processing software. UP is a breeze to update, with an intuitive interface that just about anybody will find easy to understand. 

Absolutely! Adrecom will provide comprehensive training for you, your staff, and all stakeholders. We begin with your management team and will develop training modules for your staff based on your specific needs. We would never leave you hanging!  

Adrecom will always be available to answer any questions you have about your new site’s functionality. Simply reach out to us, and we will do our best to walk you through whatever issue you are concerned with

Talk to us about any new ideas you have, and we will do our best to implement them in a way that makes sense to your site and business model.

Yes. With the establishment of a secure customer portal, you can make documents and information available to your customers and clientele as needed and be confident knowing that these documents are protected with the highest standards of web security.

Current technology allows us to establish added layers of security such as two-factor authentication or the implementation of biomarkers to restrict access to accounts and other areas of your site.  

Two-factor authentication is a sign-in method that requires two separate processes to authenticate the user. This usually consists of a user name/password combination, plus another method of verifying, such as the input of code we send to the user’s mobile phone. It’s just another way of keeping your data safe and secure. 

We employ the highest standards of encryption currently available, assuring that your data is 100% secure. UPs security protocols are compliant with global data privacy standards, and we would be happy to speak with you in greater detail about this if you so desire. Reach out today

SEO, or search engine optimization, is how customers find you on the web. Based on an extensive list of best practices, it is how search engines rank your site in relationship to your competition. If your SEO is optimized correctly, your site will appear on page one of the search engines, which is exactly where you want to be. Without proper SEO, you may have to settle for your existing clients and not much more – it will be almost like you don’t even exist on the web. 

Using a combination of techniques and best practices we will optimize your site to comply with current SEO guidelines. This will include improving site navigation, adding meta descriptions, adding high-quality images, optimizing images for fast-load times, and many other on-page and off-page techniques. 

While there is no way to predict exactly how well your site will perform out of the gate, you may begin to notice a difference right away. We will be happy to recommend some marketing techniques you can use to let your customers know about your new site design, and that’s always a good place to start. 

As soon as you are ready, we invite you to give us a call. We will begin by scheduling a consultation, and based on the results of our conversation, will develop a timeline that you can use to shape your marketing around. Call now.

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