E-commerce Growth Engagement & Marketing

Legacy Migration

Reasons for Legacy Migration

There are several motivating factors leading a company to go through a legacy migration, also known as content migration. In most cases the hardware being used by the application is obsolete with parts being very difficult to obtain. In such cases it costs more money to keep the system running than to switch to an entirely new system. What typically necessitates a legacy migration is that the older technology continues to serve vital business needs rendering it necessary to transfer all (or the relevant) information in the content management system (CMS) to a new CMS. But perhaps the most significant factor is for companies with websites running on legacy systems, which prevents them from adding new functionality to their site and keeping up with competitors. This in turn translates as a need for a complete overhaul in order to boost or maintain their web presence.

The Importance of a Strong Web Presence

Establishing a powerful web presence is a very serious matter for online e-commerce web stores and businesses. This is true for one very important reason: it's a known fact that in the last decade consumerism has taken a notable shift to the Internet, with online stores representing the hub of a large portion of today’s commercial activity. Businesses who seek to establish and maintain their level of success must utilize the next generation of e-commerce and technological resources available.

The Latest Generation of the Adrecom E-CMS Website

The latest generation of theAdrecom eCMS website publishing platform now includes a multi-user, mulitple website implementation for a business that wants mulitple points of presence managed from one web-based access point.

Quality Scrub Sets (QSC) is a Los Angeles based seller of medical scrubs to hospitals, doctors, nurses and medical facilities across the USA. We were faced with a unique challenge, says Menlo Lippowski their chief Marketing Director. The problem was how do we personalize the website experience for each customer persona we are targeting. One website does not fit all what we've discovered.