"Utilizing highly optimized tools, Adrecom has made it possible forTotal-Apps to offer a web solution for increasing your sales through ouradvertising funding program and creating credit card andACH/check-accessible merchant accounts. Further, they have also helped usincrease our e-commerce sales through the creation of a website to serve asa second store front and open up another line of communication betweenmerchants, vendors and customers."

By Jason Taylor, VP of operations

Total-Apps - Credit Card Processing Company

At Total-Apps our philosophy is that sales minus expenses equals profits. Total-Apps is a credit card processing company that has been providing merchant services to international business for more than 10 years, offering clients free no obligation consultations and free business support for life for those with merchant accounts. Utilizing highly optimized tools, Adrecom has made it possible for Total-Apps to offer a web solution for increasing your sales through our advertising funding program and creating credit card and ACH/check-accessible merchant accounts. Further, they have also helped us increase our e-commerce sales through the creation of a website to serve as a second store front and open up another line of communication between merchants, vendors and customers.

We have the dual goal of increasing your sales and cutting your expenses and in this regard some of our services include Affiliate Programs, Networks and Tracking, CRM Solutions, Fraud Prevention and Social Networking opportunities. We have a close working relationship of trust and confidence with our professional network of Referral Partners and Agents, and you can apply directly on our site to start processing more sales by accepting credit cards, free of application or set-up fees.

Company profile

Credit Card Processing Company. Providing Merchant Services to business worldwide for over 10 years
Estimated IT budget for 2004:
Company’s website was over 3 years old and had not seen any improvements since then.

Business situation

We desired a revamped website to clearly define our market demographic, while simplifying our application process. We also wanted more depth to our pages allowing us to diversify topics that related to our clients needs.

Technical situation

Credit Card Company runs a customer built CRM system built on legacy code that required integration and modification to track sales.

Solution

Design a new simple layout website with extreme depth. Integrate legacy CRM system and then increase organic search through content and other Adrecom functionality. Implement Store to start selling direct to consumer hardware.

Benefits

Company experienced a 50% jump in organic traffic as well as a 40% increase in SEO ranking. Website went from a PR1 to a PR3 with the new content and freedom of the CMS system. The alt tag targeting of the pictures also helped to dramatically increase rankings. Forum, shop,and blog functionality enabled more traffic and client interaction. This increased sales and close rates by 20% over previous versions. Shop addition allowed for direct sales of hardware to client base and opened a new marketing vertical for us as well. Future plans include optimizing the blog listing, and increased social networking to increase visibility and rank.

Products and services your company used

Adrecom CMS
Adrecom Website Design Service
Adrecom Shop
Adrecom Blog
Adrecom Forum